Last update : June 29, 2013
SEO (Search engine optimization) is the process of improving the visibility of a website or a web page in a search engine’s natural search results (natural = un-paid, organic, algorithmic). A SERP (search engine results page) is the listing of results returned by a search engine in response to a keyword query.
For WordPress, the leading content management system for blogs, there are number of performant plugins that make it easy to optimize your posts.
The deliberate manipulation of search engine indexes is called spamdexing. Common spamdexing techniques can be classified into two broad classes : content spam and link spam. See the related post for informations about pagerank, content farms, search quality and black hat SEO.
More informations about SEO and related topics are available at the following links :
- Search Engine Optimization, by Google
- SEO essentials for startups in under 10 minutes, by Maile Ohye, Google Developer Programs Tech Lead
- SEOmofo, by Darren Slatten
- The beginners guide to SEO, by SEOmoz
- The Death Of SEO: The Rise of Social, PR, And Real Content, by Ken Krogue (2 parts)
- Any SEO could damage your site as a spam site, by Tom Foremski
- Anatomy Of A Google Snippet, by Stephan Spencer
- Meta Description Mutiny! Take Control of Your Text Snippets, by Ken Lyons
- SEO: Capture More Search Traffic with Rich Snippets, by Jill Kocher
- Improve snippets with a meta description makeover, by Raj Krishnan, Google Snippets Team
- Google Sitelinks Now In Snippets, by Barry Schwartz
- Facebook SEO and BeastRank, by Glenn Gabe
- SEO in 2013 : 7 Surprisingly Simple Factors That Will Take The Lead, by Jayson DeMers
- SEO : 5 Things Your SEO Consultant Won’t Tell You, by Pratik Dholakiya
- 6 Free Google Docs Every SEO Needs To Have, by Benjamin Beck
- Online SEO Tools – the Ultimate Collection, by Ann Smarty